By Kimberly Smith
Martial arts master and staunch conservative Chuck Norris just demonstrated once again why it never pays to mess with him.
Norris has filed a $30 million lawsuit against CBS and Sony Pictures Television for allegedly failing to pay him his share of the profits from his hit series “Walker, Texas Ranger,” Fox News reported.
The lawsuit, filed in Los Angeles Superior Court on Jan. 30, claimed CBS failed to pay Norris’ production company, Top Kick Productions, a portion of the profits “earned from any, and all, exploitations of ‘Walker.'”
The companies allegedly breached the contract by promoting the series through on-demand services instead of TV and DVD, which allowed them to avoid paying Norris any profits.
The suit claimed the companies “have consciously sought to market, sell and distribute Walker in ways that are designed to collect significant fees and revenues from the ongoing exploitation of Walker but without having to honor or pay Top Kick, and to instead materially breach the 23 Percent Profit Clause,” Deadline reported.
Attorney Scott Street explained why Norris’ image is still valuable decades after the show ran.
“Chuck Norris’ life, image and brand are among the most positive and patriotic in the United States,” he wrote in the complaint, according to The Reporter.
“Put bluntly, the public loves Chuck Norris, because there are few men left who honor country and family and served others and whose public values and ethics match the actual life that one has chosen to live,” he continued.
It’s hard to argue with that. Norris has amassed a huge fan base with his conservative points of view.
That, and he has a reputation for being an unstoppable, invincible force.
That character became an internet meme, with “facts” about Norris’ superhuman strength, which allow him to beat all odds in any situation. Norris is a legend in his own time.
Because of Norris’ continued popularity, “Walker” remains lucrative, Street explained.
“This 23 percent profit participation has been, and will continue to be, a valuable right, because Walker has been lucrative and popular in syndication, generating over $692 million in revenue to date,” Street said.
The moral of this story is as it has always been: Do not mess with Chuck Norris.
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